Oct. Virtual Book Club | Instructional Story Design by Rance Green [Parts III & IV]

ATDCFL Book Club Event:

Instructional Story Design | Parts III & IV

~ Rance Green

 When: Wednesday, October 29

⏰ Time: 12 PM -1 PM EST
 Location: Zoom Virtual Meeting

Purchase Your Copy in the ATD Bookstore. 
***When purchasing from td.org ATD National,

use the ATDCFL CHIP code CH9133 when you checkout.***

What if your next training didn’t just inform, but transformed your learners through the power of story?

In Instructional Story Design, Rance Greene takes us behind the scenes of crafting stories that don’t just entertain, they drive real behavior change. From uncovering the root cause of performance gaps to designing relatable characters and conflicts that mirror real-world challenges, this September and October book study will equip you with the tools to make your training unforgettable.

✨ For the month of September, we are reaching Chapters 8-13
Visit our chapter's SLACK to view reflection questions and other insights throughout the month. 

✨ Who Should Attend?

• Instructional Designers looking to make training more engaging and memorable through story.
• Learning & Development Professionals who want to connect learning objectives with real-world scenarios that resonate.
• Trainers & Facilitators ready to bring characters and conflicts to life to spark behavior change.
• Leaders & Coaches interested in using storytelling as a tool for communication, influence, and motivation.
• Anyone curious about story-driven learning and eager to turn concepts into practical, actionable design strategies.

• Discover why stories work for adult learning and how to apply neuroscience-backed storytelling techniques.
• Learn to spot when storytelling is the right solution for a training challenge and when it’s not.
• Create learner-centered characters and conflicts that mirror real-world challenges and spark engagement.
• Align story elements with learning objectives so every scene drives behavior change.
• Walk away with tools, worksheets, and a repeatable process you can use immediately in your own instructional design projects.

✨Break up your day with inspiring conversations, fresh insights, and a chance to spark your next big idea; join us for a lively lunch-hour chat.✨

 Next Virtual Book Club Session: Wednesday, March 25, 2026
⏰ Time: 12 PM - 1 PM EST
 Where: Zoom Virtual Meeting
Book: The Confident Presenter, by Ryan Miller

***When purchasing from td.org ATD National, use the ATDCFL CHIP code CH9133 when you check out.***    

Joanie Musser

V.P. Programs

email: joanie.musser@gmail.com